Posting Formula

💻📲 How to Build Your Super Patch Business on Facebook (The Smart Way)

🧭 1. Know Your Weekly Posting Mix (Balance is 🔑)
You don’t want every post to scream “I sell something.” You want your audience to connect, relate, and get curious. It’s extremely important to remember that effective posting and engagement takes time. You can’t build your following overnight so you must be consistent and build a relationship with your audience which then builds trust!

Ideal content ratio:

🧠 30% Value/Education:
Tips about wellness, sleep, energy, stress, mood, focus, etc. (These are indirect ways to seed the benefits of the patches.)
→ Example: “Here’s what happens when you’re constantly tired—your body is begging for balance.”

🧍‍♀️ 30% Personal/Relatable Life Content:
Behind-the-scenes, family, day in the life, struggles, wins. This builds trust.
→ Example: “Trying to keep my energy up without that 3rd coffee today... moms, you feel me?”

💬 20% Curiosity Posts (Product-Focused):
These are designed to make people comment or DM you without naming Super Patch.
→ Example: “I’ve been testing something that helps with energy, mood, and sleep—no ingredients. Game changer.”

💼 20% Business/Income Curiosity:
Sprinkle in the opportunity with lifestyle language (freedom, extra income, flexibility, fun).
→ Example: “This tiny product has created BIG waves for my wellness—and income. If you’re open to something simple, drop 👀.”

📅 2. How Often Should You Post?

Consistency > frequency. You don’t have to post all day—just show up strategically.

Weekly Guide:

✅ 4–5 feed posts/week

✅ Daily Stories (ideally 3–10 slides spread throughout the day)

✅ 1–2 curiosity posts/week (rotate product + biz)

✅ 1 soft CTA or Zoom invite post/week

✅ 1 Facebook Live or Reel (if you're comfortable)

IMPORTANT NOTE: How Much Posting is Too Much? The latest stats tell us that when you put up your 1st post of the day, each consecutive one gets 60% fewer clicks! So it is vitally important to use Stories! This is the BEST way for your audience to get to know, like and trust you.

It’s a FACT, 62% of Facebook users say they became interested in a product AFTER they’ve seen it in a STORY! So it’s important that you are very strategic and that you save your BEST content for your wall and everything else — post it to your Stories (Many people have found a lot of success putting the BALANCE TEST DEMONSTRATIONS in their stories as well)!

Also when you do make a 2nd post for the day, make sure that it’s at least 6-9 hours AFTER the 1st one!

🎯 3. When Should You Post?

Post when your audience is most active. Test these common hot windows and adjust based on your engagement:

⏰ Morning (7–9AM) – Great for moms, 9–5ers, early birds

⏰ Lunchtime (12–2PM) – Scroll break zone

⏰ Evening (7–9PM) – Prime time when people are relaxed

Bonus tip: Don’t post too close to bedtime (low engagement) or back-to-back without letting the first post breathe for at least 6–8 hours.

💬 4. Keep Engagement Up (aka Beat the Algorithm)

Reply to every comment with a question or emoji to keep the convo going

Use relatable captions and CTAs like “Can anyone else relate?” or “Tag a friend who…”

Use 1–2 emojis and line breaks to make your posts readable

🔁 5. Rotate Content to Avoid Burnout

Here’s a simple rotation formula:

Day
Post Focus

Monday
Personal life update or win

Tuesday
Value tip (wellness/energy/etc.)

Wednesday
Curiosity post (product)

Thursday
Biz angle or lifestyle photo

Friday
Call-to-action (Zoom invite, “open to trying this?”)

Weekend
Light personal or fun story (family, pets, rest day